Commercial Manager

Directly Reports to: Managing Director

The ideal candidate will develop and execute growth strategies that strengthen ACE’s market position, build high-value partnerships, and maximize sales efficiency across multiple distribution channels.

Key Duties and Responsibilities:   

Strategic Growth & Business Scaling

• • Develop and execute long-term commercial growth strategies to scale ACE’s market presence.
  • Identify new market opportunities and expansion areas, ensuring ACE maximizes its footprint in Uganda.
  • Lead the development of data-driven sales strategies that align with ACE’s business objectives.
  • Establish robust pricing and go-to-market strategies that drive revenue and profitability.
  • Identify key operational efficiencies to optimize commercial execution.

B2B & Institutional Sales Expansion

• Build and expand B2B and institutional sales channels, securing partnerships with corporates, NGOs, and government bodies.
• Lead contract negotiations, partnership development, and high-value client acquisition.
• Develop and implement account-based sales strategies, ensuring key customers receive tailored solutions.
• Drive tendering and procurement engagement efforts to secure large-scale sales contracts.
• Leverage industry networks to unlock bulk purchase agreements and financing collaborations.

Business Development & Market Penetration

• Oversee business development initiatives, identifying strategic partnerships that unlock new revenue streams.
• Lead the development of alternative financing models to expand ACE’s consumer base.
• Work closely with product teams to align commercial strategies with evolving market needs.
• Develop multi-channel sales strategies that drive penetration in both urban and rural markets.

Commercial Strategy & Execution

• Oversee regional sales expansion strategies, ensuring commercial growth targets are met.
• Implement data-driven performance tracking and forecasting models to enhance decision-making.
• Drive the adoption of innovative sales techniques and digital engagement models.
• Collaborate with marketing teams to develop high-impact campaigns that generate leads and drive conversion.

Team Leadership & Performance Management

• Lead and mentor the Business Development, B2B Sales, and Commercial Strategy teams.
• Establish clear performance KPIs to measure success in sales growth and market expansion.
• Foster a high-performance commercial culture, ensuring sales teams are driven, accountable, and results-focused.
• Provide strategic direction to field sales teams, ensuring commercial priorities translate into execution excellence.

Key Performance Indicators (KPIs)

• Revenue Growth – Percentage increase in overall company revenue.
• B2B Acquisition – Number of high-value partnerships secured.
• Market Penetration – Expansion of ACE’s footprint into new regions/sectors.
• Conversion Rates – Effectiveness of commercial strategies in turning leads into sales.
• Sales Channel Growth – Expansion and diversification of customer acquisition methods.
• Operational Efficiency – Reduction in customer acquisition costs while improving margins.

Qualifications, Skills and Experience:  

• Bachelor’s or tertiary degree in Business Administration, Marketing, or a related field.
• 7+ years of experience in commercial management, business development, or sales leadership.
• Proven track record in scaling businesses, securing high-value partnerships, and growing B2B channels.
• Strong leadership experience, with the ability to build and inspire high-performing teams.
• Data-driven decision-maker, skilled in market analysis, sales forecasting, and performance tracking.
• Deep understanding of financing models, institutional sales, and large-scale distribution.
• Exceptional communication and negotiation skills, with experience managing executive-level stakeholders.
• Experience in the renewable energy, clean tech, or social enterprise space is an added advantage.

Personal Attributes:

• • Ability to travel frequently within Uganda
  • Passionate about making a positive impact in communities.
  • High level of integrity and professionalism.
  • Self-motivated with a strong sense of initiative.
  • Ability to work under pressure and meet tight deadlines.
  • Culturally sensitive and able to work effectively in diverse environments.

NB: African Clean Energy is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

How to Apply:  

Send your application letter, CV, copies of academic documents, and a copy of your National ID to careersuganda@africancleanenergy.com

Join us in driving clean energy access and transforming lives!